MOONSHOTOS BLOG

Independent School
Business. Unpacked.

Written resources on strategy, finance, operations, and revenue for independent school leaders who want to run a stronger, more sustainable school.

TOPICS COVERED

Strategy, Finance, Operations, Revenue, Culture, Marketing, Entrepreneurship, Innovation

PUBLISHED EVERY WEEK

New frameworks and practical thinking, alongside the Independent School Moonshot Podcast

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Heads of school, CFOs, board chairs, and senior administrators

What Small College Closures Can Teach Independent Schools

What Small College Closures Can Teach Independent Schoolsby: Peter BaronPublished on: 16/05/2026

The financial pressures hitting small private colleges offer a preview of what independent schools could face if they wait too long to examine their business models. Here are three places to start.

What Small College Closures Can Teach Independent Schools

What Herzberg’s Two-Factor Theory Can Teach Independent Schools About Enrollment

What Herzberg’s Two-Factor Theory Can Teach Independent Schools About Enrollmentby: Peter BaronPublished on: 01/04/2026

Herzberg's two-factor theory explains why most independent school admissions messaging doesn't convert. Here's how to fix your enrollment story.

What Herzberg’s Two-Factor Theory Can Teach Independent Schools About Enrollment

The Best Time to Think About a Merger Is Three Years Before You Need One

The Best Time to Think About a Merger Is Three Years Before You Need Oneby: Peter BaronPublished on: 26/03/2026

The best time to think about a school merger is three years before you need one. Here's what merger readiness actually means and why it's a strategic asset.

The Best Time to Think About a Merger Is Three Years Before You Need One

The CEO Reality of the Head of School Role

The CEO Reality of the Head of School Roleby: Peter BaronPublished on: 29/01/2026

Most aspiring school leaders ask how to get the job. The better question is whether you have the skills it actually requires. Here's what the head role demands and why preparation starts earlier than you think.

The CEO Reality of the Head of School Role